Start ( startuk.org ) is a new initiative to help people across the UK lead more sustainable lives and to show what a more energy efficient, cleaner and healthier future could look like.

Agency: Fallon ( fallon.co.uk )
Production company: 1:2:3
Creative Director: Nils-Petter Lovgren
Director: 1:2:3
Producer: 1:2:3
Director of Photography: 1:2:3
Music: Martin Molin ( martinmolinproductions.com )
Editor: 1:2:3
Post-Production: 1:2:3
Exposure: startuk.org