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To be successful using social technologies, companies must first prepare and align internal roles, processes, policies and stakeholders with their business objectives. In this hour-long webinar, Charlene Li and Jeremiah Owyang, partners at Altimeter Group, review a comprehensive checklist that companies should use before deploying a social strategy.
Altimeter Group is a strategy research and consulting firm focused on disruptive technologies. Visit us at altimetergroup.com.