The concept behind the spots for the launch of Kasasa, a new type of bank account, was to use freestyle slam poets who ask the question "Do you Kasasa?" Largely unscripted, 3 different slam poets highlight various aspects of the accounts each with their own style.

Shot on two RED ONE cameras; cut on Avid Media Composer, with final edit, graphics & color grade on Avid DS.

client : BancVue / Kasasa
agency : Sprout Strategy
director : Jim Elkin (Roshambo Films)
dp : Robert Smith
edit : John Riccardo
online / graphics / color : Bob Maple (idolum)