zoomnetwork.co.uk

Zoom is an automotive photography and enthusiast network with a focus on connecting people who have a passion for modified Japanese cars. Using conventions similar to that of existing social networks, users upload and tag photographs of their cars, collaborating to create a gallery featuring high quality images of tastefully modified cars and celebrates what many consider an art-form. The project challenges preconceptions of what a website is and explores a different way of navigating through a database of images - users can move from broad categories, for example, red cars right down to specific models in a particular colour with a certain set of modifications.

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