This clip is the inside story on Pure, the company that has probably done the most to turn digital radio from an idea into an affordable proposition. They were leaders at the start of DAB in the UK and Denmark, now that has been extended to DAB+ and their interpretation of Internet Radio. I have had several web radios side by side - using different tuning systems or programme guides, and thelounge.com is a much easier to use interface, especially if you like selecting stations by programme type or on-air quality. Colin Crawford gave me a tour of the labs and hints at what they are working on next. If you like radio, I'm sure you'll be interested in what these guys are up to. I recently started a podcast of old Media Network radio shows and discovered it was quite easy to add the stream to the Lounge. So if a bit of nostalgia strikes, you can enjoy these shows in hi-fi instead of shortwave.