A few weeks back, our very own Blake Buettner sat down with Jean-Marc Jacot, CEO of Parmigiani-Fleurier to talk about where he saw the Parmigiani brand in relation to the rest of the industry. He mentioned what he thinks is so unique about his mark of watches, and how honest his brand is.

He tells us he thinks the Hemispheres watch is one of the brand's most unique because it is a true two-timezone watch, allowing for independent adjustment of much more than just the hour, which has become standard practice in the industry. He also gives a hint at the new Bugatti watches (which we'll be showing you soon enough!), as well as his insight into the life of Swatch Chairman Nicolas Hayek.

For any fan of haute horology, and the Parmigiani-Fleurier brand in particular, this is a one-of-a-kind look into the mind behind the brand. Enjoy!

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