Video produced by Picture Tank for the 2010 Arles festival.

On the 27th of March, 1994, Silvio Berlusconi burst on the italian political scene winning the elections with his new party “Forza Italia”.
On the 27th of March, 2009, he shakes Italy again, forming “Il Popolo della Libertà”, the “People of Freedom” a party uniting Forza Italia and the ex-fascists of Alleanza Nazionale.

Since that congress of March 2009 I decided to investigate this world.
I focused on the people that go to the congress, meetings, rallies and that show in Berlusconi a total faith, despite the scandals and rumors of the past years.
I’m interested in undestanding the relation that is created between the people and his leader, and how, during this public meetings, they interact between each other.
A relation that goes over the politics and his rules, and catalize the attention of millions of persons, in Italy and abroad.

Photographs by Simone Donati

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