wonderful stuff!

Great work putting it all together :)

stellar presentation! I run an online marketing company (otmg.net) and this is such a great representation of the ideas we try to get our artists to implement. The difference is Radiohead is one step ahead of almost all of us, defining many of the rules. It's not easy to do - you have to combine forward-thinking tech understanding, solid knowledge of what your fans love about you, and an amazing sense of creativity and imagination.

Tom - I'm absolutely not against Radiohead. The point is I don't like their music much. But because of the way they behave I've grown to really like the idea of Radiohead. So much so that I give them a chance whenever they release something new. Sorry if that didn't come across in the video - I'm sure I said that when I presented it in person :-)

I'm sure it's not what you've ment, but you make it sound like they're up for the money, and it's just not that way.

What's more, you turn idealism into just another way of making sales (that being the case or not).
I would gladly see the industry make more moves like Radiohead's, but I'm afraid it won't be for the right reasons. They'll keep not rewarding the artist, just making profit out of him in a different way.

Putting that aside, I'd add that, just speaking in marketing terms, Radiohead was only able to do all of this because they've got a trajectory of over 10 years of goddamn excellent music.

Oh, and I really liked you direction. Every presentation should be like yours.

I've talked about Radiohead a million times over the past year, but none of the conversations have come close to characterizing the band's creativity as this video. Thanks for sharing it.

wait a second...a marketing guy doesn't like radiohead? no way! i'm sure they'd be heartbroken to discover that one of satan's little helpers thought they were depressing and self-absorbed.