The Cassandra Effect

Name: The Cassandra Effect
Uploaded: 2010-08-04T00:53:20+00:00
Duration: 4 min 4 s
Channel: Jim Harris
Description: In this OCDQ Blog DQ-View segment, I explain that a common mistake when selling the business benefits of data quality is focusing too much on the negative aspects of not investing in data quality.

In this OCDQ Blog DQ-View segment, I explain that a common mistake when selling the business benefits of data quality is focusing too much on the negative aspects of not investing in data quality.