Rap group Brand Nubian’s presence on the rap scene during the late 1980’s added conscious rap to another level. Groups and Emcees like Tribe Called Quest, Public Enemy, Queen Latifah, KRS-One, and Paris made listeners aware of their African and political roots at time when Hip-Hop was still undergoing its presence in mainstream America.

Emcees Grand Puba, Lord Jamar, Sadat X, DJ Alamo, and DJ Sincere hailed from New Rochelle, New York and formed when Puba’s former group Masters of Ceremony broke up. In 1989 the group released their debut album “One For All” which spawned the hits “One For All,” “Slow Down,” and “Wake Up.” On the group’s second disc “In God We Trust,” Puba and DJ Alamo left the group and Jamar, Sadat, and Sincere took their music more serious and asked producer Diamond D to produce one of Brand Nubian’s landmark classic’s “Punks Jump Up and Get Beat Down.” This album also showcased how the guys would talk about their involvement in Islam and the 5 Percent Nation as well social issues that were affecting the black community.

6 albums later, members of Brand Nubian have developed and performed as solo artists, yet keeping the group out performing and recording. The guys just recently performed their monumental “In God We Trust” at the famed Knitting Factory in Brooklyn, New York with Grand Puba. The guys sat down with interviewer Brian Pace and reflect on the album and their career.

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