Art Director/Animator-Danny O'Connor
The Converse “Original Game Console” campaign brings together physical activity and kids’ love of on-line games by introducing them to a Facebook video game called Retro Baller. By purchasing a pair of Chuck Taylors in a special edition, video game console shoe box, children will also receive a pedometer that tracks their activity and helps boost their performance in Retro Baller, based on how many steps they load into their account.
Loading more stuff…
Hmm…it looks like things are taking a while to load. Try again?