Carnaúba Viva is a non-governmental organization (NGO) focused on the production, commercialization, and conservation of the carnaúba tree and its derivatives. In addition to a focus on the canaúba wax industry, the NGO is dedicated to strengthening human development, preserving artistic and cultural identity, and promoting biodiversity conservation.
In 2010, Carnaúba Viva won the Equator Prize which is awarded biennially to recognize outstanding community efforts to reduce poverty through the conservation and sustainable use of biodiversity. This video was created as part of our Biodiversity for Local Livelihoods project.
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