The following post is an open letter to members of the National Academy of Recording Arts and Sciences. tinyurl.com/2ea8sc3

It's time for The Roots crew to be on top. It's "Now or Never".

It's been nearly two decades since Philly's finest, Questlove (Ahmir Thompson), joined Black Thought (Tariq Trotter) and a number of other musicians (past and present) to form The Roots. Historically speaking, they're one of the last black bands (an ensemble of musicians playing instruments) to be signed to a major label. Starting From The Ground Up all the way to Wake Up, they've evolved and undoubtably proven that they are America's band.

Clocking in at 42 minutes, their latest album, How I Got Over, should be considered the best album of 2010. It's a genuine voice of hope at a time of high unemployment and economic struggle. It's this generation's "What's Going On", or today's "Innervisons". The menu of tracks seamlessly morphs one genre of music into another. It's Jazz, Soul, Rock, Folk and Hip Hop living together in harmony. It's the roots of American music coming from The Roots.

In recent years it has become clear that the chart-topping solo acts are destined to garner the most nominations. This year probably won't be any different (Taylor Swift, Eminem, Lady GaGa) unless you take notice and do the right thing. The Grammy Awards of 2011 will take place on February 13th at the Staples Center in Los Angeles. That will be the time and place to put The Roots latest and greatest album, How I Got Over where it belongs: at the top.

Director -
Andrew Shapter

Editor -
John Aldrich

Producer -
Tanner Ferguson

1st A.D. -
Russ Mezikofsky

Camera -
Jim Bruno, Chistopher Morse, Tanner Ferguson, Andrew Shapter, Russ Mezikofsky, Kyle Kirchhoff

Second Pass Color Grading/Correction -
Jim Bruno

Performers -
Joey Vanas, Pamela Stainthorpe, Tanner Ferguson, Hanna Mezikofsky, John Seward, Michael Perella, Benita Dewing, Suchi Pandey, Joseph Allicon, Taylor Hannah, Katy Dunlap, Russell Gustave Ochoa, Christina Fernandez-Shapter, Faron Shapter, Brandon Ligon, Michelle Guzman, Cliff Stringfellow, Troy Campbell, Gidon, BZA, T-FLY, JREDD, J-Marie, Kann, Theresa Alvarez, Kiko Salazar, Kristian Svenningsen, Vanessa Peters, Stinne Frederiksen Niels Christian and Linde Simmelsgaard.

Production Assistants -
Pamela Stainthorpe, Jaime Vives and Andrea Barber

See the Wide Screen version here - vimeo.com/16937068

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