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This video uses a mathematical formula based upon an image Escher did (The Print Gallery), known in these days as the "Droste Effect".
This is my first videoclip as a Director, and it was made entirely using a Digital Reflex Camera, Canon's Mark III which captures up to 115 continuous pictures, at 10 fps.
As this was really low budget video, it was made possible thanks to the help of lots and lots of friends.
This video was "inspired" by the amazing pictures of Sebastian Perez Duarte (I mean that as an euphemism). I just wanted to add movement to those kind of images.
All of the image process was made in my home computer, thank's to Pisco Bandito/Josh Sommers' tutorials, and Bill Hornes code. A friend of mine, Chema "The Mecatronic", helped me automate all of the process.
This is the result of almost 6 months of work.
Soon I'll post the making off, hope you enjoy it.
This is the video of a band called "No Somos Machos Pero Somos Muchos" (NSM PSM) and they're about to release their first album. This is their first single "Clap your brains off"
CHECK OUT THE MAKING OF at vimeo.com/1762877

We got published at the American Cinematographer Magazine for this video!!! (Issue March 09)
  • Adam Docker plus 3 years ago
    Jesus!! You sure your eyes haven't turned square!! This is a lot of work!
    Well done. Lots of great ideas.
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  • OneInThree 3 years ago
    lots of great ideas here. really liked the top shots, we wanted to get more of them, but we only had a twelve hour shoot day.

    have a look at our video using the same effect:
    vimeo.com/1654232
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  • Jorge Orozco pro 3 years ago
    Ese el Frankie... Muchas felicidades!!!! que bueno que ya vemos a la luz del video... Opino lo mismo... queremos el maiking of!!!!!!!
    Saludos
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  • emmanu rom 3 years ago
    se ve IN-CRE-Í-BLE.
    ya está en mtv?
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  • Mariana Sanchez 3 years ago
    Hijole mano... me cai que que cosa mas maravillosa es ud... cuanto trabajo, cuanto amor, cuantos detalles... mus mas sinceros respetos

    es ud un artista
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  • Frederic Vercammen plus 3 years ago
    it makes me dizzy ;-)
  • Frank Beltrán plus 3 years ago
    great!!! thet was part of the idea... and you should see it on a big screen...
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  • Josh Sommers 3 years ago
    Is the code that you used publicly available? I'd love to compare Bill's Droste Formula to my own to see how he achieved it compared to mine.
  • Frank Beltrán plus 3 years ago
    Yes, it's actually under the GNU Public License...
    You'd just have to ask him. He's a member of the Escher's Droste Print Gallery forum, That's where I contacted him.
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  • Jared Foster plus 3 years ago
    Reminds me of a modern Busby Berkeley film. Very edgy and really cool to watch.
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  • CHEMI plus 3 years ago
    Muchas felicidades. Es un trabajazo de verdad.
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  • Gomez Perez 3 years ago
    the breaking part was coo, flares with the clothes changing haha, way coo

    good video
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  • MáNDARO 3 years ago
    Mi querido Frank...esta pocamadre!! da gusto ver que cristalizen las ideas, sobretodo las buenas, te mando un gran abrazo, muchas felicidades, suerte!! y nos vemos pronto!!
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  • Robert Matthews 3 years ago
    masterful :)
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  • godino 3 years ago
    Amazing,very creative work!
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  • LePôLe plus 3 years ago
    amazing, i 'd just want to get a "stage" to learn more...
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  • Thomas Charbit 3 years ago
    que vídeo tan buena !! ahora espero el making of ;-) felicidades !
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  • Andy J. Scott 3 years ago
    amazing!
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  • Status Cats 3 years ago
    Ouf !!!
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  • EL Optimista plus 3 years ago
    Muy bueno!!!
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  • Hector Ferniza 3 years ago
    Excelente!!!
    Deberían tratar de grabarlo en HD, o al menos, en una resolución mayor que la actual.
  • Frank Beltrán plus 3 years ago
    de hecho está en una resolución mucho mayor, porque cada foto es de 3888 pixeles, nada más que este transfer para internet no está en alta... Y me falta investigar un poco de compresiones y esas cosas... Pero bueno, gracias por los comentarios
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  • wecanbehonest.com 3 years ago
    me encanto la explicación :)
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  • Mark 3 years ago
    Excelente trabajo. Una inspiracion para el resto de nosotros.
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  • Frank Freeman 3 years ago
    dude esto es lo mas chido que e visto en mi vida. Que musica usaron. La grabaron de vinylr's (asi se escribe?)
    Suerte!
  • Frank Beltrán plus 3 years ago
    Este es un videoclip de una banda de México que está por sacar su disco. Se llaman "No Somos Machos Pero Somos Muchos" (NSM PSM) y la canción es "Clap your brains off"
    Te mando su página myspace.com/nosomosmachos
    Están por actualizarla... nada más estamos terminando de comprimir unos videos en mejor calidad para poderlos subir ahí...
    Saludos y gracias por los comentarios... si puedes rolar el link, te lo agradecería... Y no sé si has visto que se puede descargar en alta... por si tienen la paciencia de bajar 74 megas, pues bienvenido... para eso lo hice...
  • Frank Freeman 3 years ago
    Claro !! de echo ya lo vaje xD. Me encanto tanto. Deveria de estar en un cinema o algo asi. Pero bueno uno hase lo que se puede no.
    _Perdon escribo bien mal_
    Saludos desde monterrey :D
  • Frank Beltrán plus 3 years ago
    Ya está el making of... échale un vistazo, ojalá te guste...
    vimeo.com/1762877
  • Frank Freeman 3 years ago
    Wow esta genial :D
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  • Gerardo F. 3 years ago
    Que bien. Me encanta encontrar talento Mexicano en la web. Chequen el mio!
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  • Leonardo Florentino 3 years ago
    wow, buenisimo!!!
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  • Saerguio 3 years ago
    enhorabuena, un excelente trabajo!!
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  • JO KAMI 3 years ago
    this is soo great!! i love the music! DAMN that was a journey! good job!
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  • Hey, Frank I really loved your video...I watched the making and in it you said you used java...what did you use it for? was it to automate the droste effect?
  • Frank Beltrán plus 3 years ago
    Actually, the code that I recieved from Bill was programmed in java, we (well the mecatronic) just automated the whole process... Usually, droste effect is done in mathmap through gimp, with that java code, you dont need nothing but java... You just take some parameters and information from photoshop or gimp just as the image center, the inner radius lenght and the outer radius lenght. With that information, you process it all in java later on.
  • Cool, I'm gonna be making a music video for a band soon and I wanted a small part of it to be droste.I'm going to be shooting in hdv and the droste part might be 30 seconds long...24framesx30seconds=a crazy amount of work if I were to do it the gimp way...
    .do you plan on making a tutorial or something based around the java code because the would really save me a lot of time.
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  • Gabriel Pontones 3 years ago
    Q grande Frank! Esta de poca madre el video e interesantisimo el making of. Felicidades de corazon y sigue inspirandonos con tu trabajo. La proxima, mandame tambien mensaje y me tienes con bici de sea!
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  • EDcase 3 years ago
    Great!!!!
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  • Glenn Marshall 3 years ago
    magic!
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  • That's professional! Encantado mucho!
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  • Nowawes plus 3 years ago
    excellent & stunning artwork! greetings from germany!
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  • ganchito plus 3 years ago
    Dios mio. Vaya viaje. Me encanta muchisimo
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  • eastcoastcrown 3 years ago
    unique and beautiful. I love it.
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  • L. Locke 3 years ago
    I don't know who the girl in red is, but she makes tilting a picture frame look like more fun than anything I've ever done in my life.
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  • Clan McCloud 3 years ago
    Wow! What an amazing video! I can't even begin to imagine how many hours were poured into this project. The end result is STUNNING!
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  • Beyheef plus 3 years ago
    Bravo for the substance and form! A success
    Bravo pour le fond et pour la forme ! Une réussite
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  • Josh Sommers 3 years ago
    Haha, I just now for the first time noticed the nod you gave to me and Seb and others starting at 1:47. Very cool man. Thanks.
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  • Morgan 3 years ago
    lovely spiral effects. tell me how it's done! =]
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  • Esme 2 years ago
    hola, en primer lugar esta padrisimo tu video¡¡¡ y en segundo entre a la pagina porque vi tu entrevista en Republica, seguro esta super viejo el numero que me encontre en mi universidad pero son de ese tipo de contenidos que no caducan, en fin, una prueba más de que hoy más que nunca la interacción entre creador y público es posible¡¡¡ saludos desde el df
  • Frank Beltrán plus 2 years ago
    Oye qué bien que escribes y cuentas eso!!! Es la revista de unos amigos, y bueno... la verdad es que sí quería saber de alguien que se hubiera metido a verlo por lo del artículo...
    Gracias...
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  • Rovot 2 years ago
    que buen video señor...
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  • Lauren Van Design 2 years ago
    esta super padre! me late el diseño basado en fractales ea!
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  • Mark Rigler plus 2 years ago
    cool or what
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  • amankerstudio plus 2 years ago
    very nice....very creative...
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  • Zerox 2 years ago
    cool stuff, music is awesome too!
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  • Jeff Anselmo 2 years ago
    Is they're album out yet? Can't seem to find it anywhere?
  • Frank Beltrán plus 2 years ago
    It was just released in Mexico a couple of days ago (Jan 23), I don't know about elsewhere.
    You can visit their blog & myspace for more information
    nsmpsm.blogspot.com/
    myspace.com/nsmpsm
  • Jeff Anselmo 2 years ago
    Muchos gracias, Frank! Congratulations on winning best music video in the Indie-O Music Awards!
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  • carrementdard 2 years ago
    I like it there are a lot of spirales in our World its amazing!!! Nice Job and the song is really good
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  • Santiago Salinas 2 years ago
    te quedó muy chingón... felicidades
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  • Carlo Pico plus 2 years ago
    Uosh! Venenoso...
    Heidegger VS Duchamp?!!!
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  • Monsieur Girón 2 years ago
    Esto es lo más chingón que he visto Made in Mexico.
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  • Tynan 1 year ago
    Unusually fucking excellent.
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  • Daniel 1 year ago
    desde hace dos años subiste el video y te siguen comentando! jaja! me encanta!
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  • Rob Chisholm 1 year ago
    I like this style very much, nice way to view every day life in a different perspective.
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  • Bold Advertising plus 1 year ago
    That rules.
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  • Ginny Le 1 year ago
    Brilliant!
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  • Space Kidd 1 year ago
    Pioneering. Great Job check out my vid

    Dinosaur Feathers "Teenage Whore"
    vimeo.com/13032362
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  • Pietro Milanese 1 year ago
    very cool!!!!good job man!!!! respect...
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  • Ben den Hartog 1 year ago
    Cool video!! Love the droste effect but still don't completely get it!

    Did you know that Droste is a chocolate brand and that it's called the Droste effect because the first time this effect has been used was on a packaging of Droste?

    btw I saw a video from Creative Cows, a video of After Effects called The Droste Effect in which he pointed out to your video.
  • Frank Beltrán plus 1 year ago
    Thanks man...
    Yes I saw the tutorial as well and got pretty excited to watch that they pointed out our video... About the Droste name, yes, I knew about the chocolate... There is a cool flickr droste group, from which I learned all I know about it, and they posted that sort of stuff.
    Thanks for the comments!
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  • blackdog 7 months ago
    ke chida tu chamba dude¡¡¡
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  • BATTLE STUDYS 3 months ago
    bought the proam monitor for my 7d cant get it to work with adapters
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  • Nick M 1 month ago
    you've got more tricks than Michel Gondry!
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  • Influxx Media 1 month ago
    amazing, so many great moments in this video. The DJs standing around the record label on the floor. The playground roundabout with the turntable chalked around it. The mouse maze droste kaleidoscope. The Busby Berkely homage in the pool. The bicycles fisheye shot 'rhyming' with the scratching vinyl. Loved all of it. Brilliantly creative and entertaining.

    One thing I always wonder is when doing the shot of the scene that pulls back to form the record sleeve, and the subsequent push back in, how did you achieve that. Was it comped, or did you shoot the 'LP sleeve' footage first them print up a cover for the later shot?

    cheers, great work
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  • Myriam Di Carlo 2 weeks ago
    impresionante chicos!!!
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