The Food Network tapped us to create a show package (based on Food Network’s new look) for a brand new series called Dear Food Network, which premiered during the 2008 Holiday Season. The challenge with this package was to produce a toolkit that enabled the editor to add new information as needed. We were also given the task of recreating up to 4 different shows using the same elements for future versions of the show. What we came up with was a color driven concept where each show has its own unique color. We incorporated a mix of 3D elements and particle effects to help define the driving force of the intro.
Credits:
Client: Food Network
Design Director: Joanne Harmon (FN)
Direction: Ryan Bramwell
Design: Matt Benson
Animation: Chris Sayres(open), Kevin Kerndt (in-show)
Executive Producer: Kim Peterson