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3. Comedy Central's New Logo
1 year ago
A video introduction provided directly from the producers of the video, thelab, for use exclusively by Fast Company. Read the whole story here: bit.ly/iePNrl

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  • Brandon Bloch pro 1 year ago
    Didn't understand the new logo when I just saw the graphic... but now, seeing it in motion and in context as part of a whole rebranding... I get it. It's definitely fresher looking and more versatile than the old one. Dig it.
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  • amjad el-geoushi 1 year ago
    what was wrong with the old one?
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  • Michael Lapp plus 1 year ago
    This proves that less can be more. I do enjoy the look but on the critical side of things, I feel the new one doesn't yell comedy. When I think of comedy I think of full of energy, fun etc etc.. The old logo was full of energy for sure by showing more than text. Either way, love the look both ways, just giving my constructive criticism :) Cheers and congrats on rebranding!
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  • Joshua B. Pribanic 1 year ago
    An interactive Parody to the copyright logo © — LOL
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  • Paul Schaefer 1 year ago
    I actually kinda like it, but people with bad vision will confuse it with the © symbol.
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  • Pete Prodoehl 1 year ago
    Reminds me of the Copyleft logo/mark.
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  • mark Williams 1 year ago
    What track is used from 2.00 to the end? Awesome
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  • mark Williams 1 year ago
    Love it actually, what's the track used from 2.00 to the end? Awesome
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  • Roberto Serrini plus 1 year ago
    I helped make this ;) Glad you guys like it.
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  • Dave Wouters 1 year ago
    it's really cool, whats more, the idea behind the branding it self is also really good. it's just SCREEEEAAAAAMMMSSSS

    Update 01/19/11: Question:
    Will the iPhone app thing shown on 0:40 till 0:42, the desktop playlist app thing shown on 0:43 till 0:45 and the iPad app from 0:46 till 0:51 be available on the App Stores any time soon? Or rather, will they be actual, real and interactive apps, where the user, can as shown in this video, indeed create an interactive playlist? Or was it done for just this video, and not will not be an actual app on the Store?
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  • Kyle Cogan plus 1 year ago
    This is really awesome. I'm currently using as inspiration for my college's rebranding of our student run tv station.
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  • www.greysheep.it 1 year ago
    awesome
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  • Chloe Brooks 1 year ago
    This is an amazing re-brand. Very impressed
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  • David Cusack 1 year ago
    Love the new logo and video is brillant. Nice work.
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  • OSTBLOK 9 months ago
    This is the most beautiful thing I have ever seen, and I’m a supermodel.
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  • One Long House 6 months ago
    one of the best, complete network brands out there. fantastic job on the rebrand, guys.
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  • Aaron Carr 5 months ago
    So So Good. Great Inspiration. Well done.
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  • fedelpeye 3 months ago
    great work!
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