On the elevated television set, the artist sells his work in the commercial featuring an energy drink, cockade. The commercial features woeful victims who personify both artists and audience as potential consumers. Advertised and lampooned as 'fit for a king', the beverage offers an instantaneous cure to everything from frustrations in life and employment, to seeking a brand new identity. However, the work, like the magical drink, might not be attainable, as it can only be seen through the glass window.

Suhirman M Sulaiman and Michael Larsson
Single Channel Video with Sound
3 minutes (loop)

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