If we can make our objects tweet, cry and even monitor our happiness, why not our pets? What possibilities might emerge when we move beyond ‘personalised dog tags’ to a new kind of augmented animal?

Set in the fictional town of Little Brinkland, this documentary-styled film explores some of these questions. It gives a glimpse into a new ‘Pet Implant Consultancy’ which takes advantage of the rise in implant technology and offers to insert wi-fi technology under the skin of pets along with the normal RFID tags.

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