ARx is an alternate reality experiment to create a casual alternate reality game (ARG).
ARGs, part of a new rapidly growing genre, involve interactive narratives across multiple media such as print, internet, telephony, etc. Players, usually collaborating with the ARG community, solve complex puzzles and research clues to solve the mystery. The game designers and facilitators, or ‘puppetmasters’, customarily participate alongside the players shifting the story to match user interaction.

ARx is an Entertainment Technology Center project at Carnegie Mellon University.

Our aim is to create a more casual, self-sustainable (without active puppetmastering) ARG experience
that invites new users to the genre.

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