"The Omega Board Game is a new way to explore the End Times." ihop.org
You automatically face an uphill battle when trying to market an End Times board game. Those two phrases are viewed as extremely paradoxical. A fun board game about the boring, serious topic of the end times? No thanks!
What we needed to show was: 1) the game is fun, and 2) the elements that make up the game (drawing, acting, and questions). The tagline at the end is especially important: "A new way to explore the end times." It's not about charts and graphs, but having a new way to explore how God is going to epically conclude the first part of human history.
Editing: Final Cut Pro
Graphics: Adobe After Effecs
Coloring: Magic Bullet Looks
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