Production company – Intro
Client – Leo Burnett
Role – Director
This commercial oozes summer, colour and happiness all created to reflect the McFlurry world of strawberries and Cadbury's Dream.
The ad features a girl and her friends shot on green screen enjoying a world of summertime, this is enhanced with Kate’s pop animations which all reference the - packed with ingredients - swirly nature of the product.
This was also the first time McDonald's had been persuaded away from the usual red and yellow sign-off to a pink one, more in-keeping with the content of this commercial.
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