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Organic, Group Creative Director on Jeep Online Advertising
For the Online Ad work we did with Jeep, we wanted to go beyond just showing the the vehicle - we wanted give people the experience of actually driving a Jeep. For this rich media ad, we turned a conventional outdoor map into an interactive 3D environment This allowed users to literally drive the Jeep Wrangler round obstacles on a rugged topographic landscape. An industry first and a lot of fun.