Written, produced and directed by Quiet Storm, for Practical Action. There is an obvious irony in asking the overindulged West for handouts to give to the poverty stricken Third World. But we decided to grab this particular bull by the horns, with our first work for the charity Practical Action, encouraging people to donate their fat to those in need through a process of reverse liposuction.
In this, it’s original form, there was no direct link to Practical Action. Instead people were encouraged to visit the Klaxon Institute, pioneers of this new form of aid.