The panelists discuss their promotional styles and explore how they have to be constantly evolving their style to keep up with changing trends, whether it's exploring new ways of outreach through social networking or reverting back to tried-and-true tactics like fliers and phone calls.

Moderator: David Prince (Billboard/The Daily Swarm)

Pro: Drew Best (SMOG), Matt Goldman (MFG Productions), Alexis Rivera (Club Called Rhonda)

Con: Daniel Dismal (Church of the 8th Day), “Disco” Donnie Estopinal (rave promoter), Bill Spector (SMAC Entertainment)