In this video, Scott "Q" Marcus, founder of ThisTimeIMeanIt.com and creator of the February 15 annual holiday, "This Time I Mean It Day" explains the concept behind the holiday, which is designed to have people from all over the globe focus on their successes, celebrate the accomplishments, and make renewed commitments. February 15 was chosen because it's six weeks after the new year and most resolutions have faded. Also, it seemed appropriate to place a holiday about making and accomplishing commitments the day after a major holiday that deals with commitments.