Client: Cooper University Hospital, Camden NJ
Background: Another video in our ongoing series for Cooper, highlighting all of the amazing medical tech at their disposal and how they use it every day to save lives.
Paul had a heart attack and was clinically dead for upwards of 10 minutes. During that time, the body goes into shock and, to try and protect itself from the severe trauma, the brain swells. Obviously, this can cause severe neurological problems.
Cooper is one of a handful of hospitals that offers a process to combat the swelling and give patients a better chance at a full mental recovery after severe cardiac trauma - therapeutic hypothermia.
Using a special series of pads and machines, the doctors can rapidly cool a person in full cardiac arrest from their normal temperature of 98.6 degrees to around 91 degrees and keep them their until they stabilize. This cooling process helps reduce brain swelling and has been proven effective in reducing neurological damage in these extremely sick patients.
For me, this process is simply incredible. For most of my life I was told that hypothermia is one of the most dangerous outdoor conditions you can face. So when I heard that doctors were purposely causing it to help save patients, I jumped at the chance to tell the story.
We were very fortunate in two respects in this video. The first was that Paul's wife, Tara, was there to help fill in the gaps for him, as he was in a medically induced coma from the time he awoke at the hospital until he was warmed back up.
The second was that the hospital was able to provide us with some footage of the therapeutic hypothermia pads being placed and used during a demonstration for their staff.
We also had some fun setting up one of the physicians in a pretty active hallway that gave the piece some nice background bustle. Unfortunately, when we turned our lights on, the staff in the background scattered. The sense of depth to the shot remained, however.
That, along with an excellent brain swelling graphic at 1:37 really helped bring the story together.
Shot with a Panasonic HVX200A
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