Client // Laureate Universities
Production // Cuckoo Advertising

cuckoocom.com
ilarioricman.com

For these various commercials, we asked the students and teachers to talk to us about their careers and experience within various schools.

This approach, from “the inside”, I think gives out a sincere, natural message that immediately engages the viewer who is interested in these schools, as a change from the usual advertising message.

Production: cuckooproductions.com
Director: Alexandre Guidetti
Assistant director: Ilario Ricman
Producer: Marc Boesch
Editor: Ilario Ricman
Camera: Alexandre Guidetti, Ilario Ricman
Music: artofsound.com, Seb Guidetti