In her BlogWell Austin presentation, "How to Leverage Social Media to Build Brand Advocacy," Toyota's National Digital Marketing and Social Media Manager, Kimberley Gardiner, shares how Toyota used social media to generate fans and build brand advocacy.
BlogWell: How Big Brands Use Social Media is an amazing series of events that features 8 great case studies in corporate social media.
To learn more about BlogWell, visit socialmedia.org/blogwell/
BlogWell is produced by SocialMedia.org and GasPedal.
Learn More: gaspedal.com and socialmedia.org
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