DigitalFilipino Janette Toral interviewed InfoTxt CEO Erick Kalugdan (myinfotxt.com/) on how text messaging (SMS) is used today to support various business operation functions.

Erick also shared various options that companies can look at when implementing SMS applications either availing of 4-digit telco services or rolling out on their own.

DigitalFilipino Talks series is produced by Janette Toral. It is directed by Buddy Gancenia.

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