Shooting this commercial for motorcycle insurance, we got some gorgeous poses standing guys next to their bikes, some lengthy interviews, poems, books and songs bout riding but, along the way I learned that they get out on the road to get away from such contrivance.

Which is what I love about documentary.

So I went with this one long take we got by chance [though we had practiced one like it] en route from one meet-up to another- just a rider riding, "in the zone", if you will.

The uninitiated aren't going to learn much "about" riding from this ad, and its not perfectly staged, but I think we got pretty close to what's important; which is to say- no, it doesn't look like a commercial.

HWY I80 out of Vacaville. Canon 7D, Canon 17-55mm lens. FCP7 color correct 3-way & HSV. Source sound with in-camera microphone (some wind noise deleted). Song- "Eternal Youth, Eternal Fun" by Fifty Miles to Vancouver found on Jamendo.

Special thanks to:

Edwin Cuevas and Anthony Ojeda = riders
Jenifer Mae Waters- Executive Producer
Lali- Producer/Driver
Jeffrey New- Cameraman
Stanley Cheng- PA

Clip 'Folsom Coffee Music' by Fred&Annabelle - Music : Sly (Chinese Man)
House of Cards at South Mountain
Hunter S. Thompson's night ride on a motorbike from "Gonzo"
Akira, part 1
Terminator 2
Ghost Riders In The Sky by the Ramrods
Easy Rider
Why they ride
Zen and the Art of Motorcycle Maintenance
"CHiPs"
Scorpio Rising

Oakland Harley Davidson
Godspeed Oakland