Project 314: Putting the 'Game' back in ARGs

Name: Project 314: Putting the 'Game' back in ARGs
Uploaded: 2011-03-20T20:18:57+00:00
Duration: 40 min 37 s
Channel: Six to Start
Description: There have been high expectations around ARGs since their birth in 2001 - but today, ARGs are just a blip compared to mobile and social games. Why? That's what this talk explores, along with potential solutions - including the need to remember that while ARGs may be many things, they are still also games...

There have been high expectations around ARGs since their birth in 2001 - but today, ARGs are just a blip compared to mobile and social games. Why? That's what this talk explores, along with potential solutions - including the need to remember that while ARGs may be many things, they are still also games...