documentary about a very special series of bicycle caps made by Spanish brand peSeta for the New Museum of New York City. caps only available at the New Museum shop (235 bowery, nyc).
springtime 2011, madrid.

directed by Zipi
produced by New Museum, peSeta and Leo Burnett
cinematography by roberto san eugenio
idea by Leo Burnett Iberia
music: "the longest day" by Megafaun from the album "Gather, Form and Fly". written by Megafaun, published by Strictly Confidential/Ed. de la Bascule. courtesy of Hometapes ( and Crammed Discs (

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