Hundreds of thousands of elementary aged children participate in Jump Rope for Heart every year. The American Heart Association wanted a video that would get these children excited about raising money for their jumping, and also engage the audience the children would send to. This piece was shot using two RED cameras, and incorporates variable data so both the child’s and recipient’s name are integrated into the piece. The very talented Falcon Flyers jumprope team is featured in the video.
Produced & Edited By: Joel Bernsen
Shot By: Josh Pickering and Matt Brundige
VFX: Dustin Bailey, Walter Parrenton, Jay McGraw
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