Hosted by Steve Savant, national insurance columnist and financial color commentator.
Special Guest: Barbara Provost, Doctor of Adult and Higher Learning, Certified Coach, President of Provost Consulting, Inc.

Women are sensitive about how they are treated in a sales process. The tone is set immediately, within the first few minutes of the conversation. There is never a second chance to make a good impression - so creating a sense of engagement, respect and dignity is critical to successfully moving ahead into the sales conversation. Women share stories and references amongst one another; making a good first impression counts.

Top 10 Tips for Selling to Women. Discover the top 10 tips sales advisors need to be successful in the sales process. These tips are simple but often overlooked. With women becoming the greatest holders of wealth and the primary purchasers for the household, it is critical to be aware of the simple ways financial advisors can trip up. Use this information as a handy checklist to ensure your sales conversation with women are successful.

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