RR Donnelley is a global provider of integrated communications. Founded more than 146 years ago, the company recently launched a new product named Pivot, a multi-channel print communications and delivery solution. To educate and train an external sales force of over 1,000 team members and 60,000 customers we created the Pivot Interactive Tour.
Strategy
The Pivot Interactive Tour, a rich media presales tool delivered online and via portable media. Easy to use and understand, the tour showcases key product features, and over 20 minutes of motion graphics and video.
Design
Customized 3D pinwheel artwork and diagrams prepared for maximum visual impact. Integrated within After Effects as rich storytelling videos.
Tools:
Cross-platform design & development: Mac OS & Windows
Software: Adobe Photoshop, Illustrator, Flash, After Effects, Cinema 4D, Photography
Technology:
Interactive demo version developed with Adobe Flash.