Showcase + Inventor: Showcase is an intriguing product. It's currently used mostly in the Automotive industry, but the potential (read: if they lower the price) is massive across a much wider spread of the 3D using spectrum. It looks like a rendering/visualisation tool. Which is correct. You can set-up the scenes, assign materials, take advantage of HDR images for scenery set-up. But the real value is in the way that you can create presentations (in terms of camera movements around your object) to focus on points of a design (saved as Snapshots), alternatives for colour schemes. With that additional functionality, it moves beyond rendering and enables design review, presentation and exploration. It seems like Autodesk are prepping an Inventor integration (presumably standalone) that lets that user community jump all over this stuff and use it. What's also interesting is that the there's recently been the addition of 'real-time' rendering too (leveraging tech from the Opticore acquisition) that adds progressive rendering ala PhotoView360 and HyperShot et al.