Steganography is the art and science of writing hidden messages in such a way, that no one apart from the intended recipient knows of the existence of the message; this is in contrast to cryptography where the existence of the message is clear, but the meaning is obscured.
I have always been interested in exploring alternative methods of advertising and design, coupled with my flare for creativity, I strive to think of the new ideas in regards to graphic design. These are very exciting times with countries like Brazil which have banned outdoor advertising in Sao Paulo and I feel this will encourage designers to think of new ways to promote advertising than the conventional print based campaigns.