Discovery Communications: The Power of Real-Time Engagement: TV & Beyond, presented by Amber Harris and Gayle Weiswasser

In their BlogWell D.C. presentation, Discovery Communications' Director, Social Media, Amber Harris, and VP, Social Media Communications, Gayle Weiswasser, share how Discovery Channel, TLC and other Discovery Communications networks are creating social experiences around TV shows using new social platforms.

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BlogWell: How Big Brands Use Social Media is an amazing series of events that features 8 great case studies in corporate social media.

To learn more about BlogWell, visit socialmedia.org/blogwell/

BlogWell is produced by SocialMedia.org and GasPedal.

Learn More: gaspedal.com and socialmedia.org