Hollywood comes to India.
Working with India’s largest media company – Times of India – we branded the first HD movies TV channel in India. It is now the number 1 rated movie channel in the market.
It was important that the channel felt like it was imported from the USA rather than made in India to give it a credibility amongst the audience. We created a bold, dramatic look reminiscent of film titles with the scale and impact of the biggest blockbuster movies.
Tune in information and movie content are fused together to create a strong, uncluttered look. Especially distinctive in India.
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