Conceived, designed and, for a dozen years, executed:- the original brief was to produce a film that honored the inductees of the Rock and Roll Hall of Fame. Additional to the brief I felt it vital that the Hall of Fame be able to update the film on an annual basis. So my concept was a multi screen film installation - a three screen presentation playing off a central hard drive and projected onto three cinema screens (this is what passed for state of the art back in 1996). The three screens would be stitched together by various graphic layers that occasionally stretched across the whole piece. It was intended to come over as a big, colorful, moving scrapbook - indeed the treatment I presented to the selection committee was an actual scrapbook, cutting and pasting but with real paste. Oh, and it needed to be loud. That was, I felt, very important.
It was also supposed to play randomly - people were supposed to dip in and out, see a couple of years and move on to some of the other exhibits and drop back in later. In the original layout of the space there were no seats. Visitors were allowed - even encouraged - to move around, go right up close to a screen, move to the back the better to see it all - the intention was to produce a piece that looked different depending on the vantage point. In short it was designed for repeat viewing. But it was a victim of it's own success. People arrived into the space and wouldn't leave until they'd seen it all. After a short while the "random" element was taken out and the film played from the Class of 1986 until the end. After another while seats were put in and then nobody was allowed to move around unless it was to leave. I think people still like it a lot even though they're seeing it in a way it was never intended to be seen. As the man says, if I knew then what I know now I'd do it slightly differently. But only slightly. And I still love it.
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