The Internet provides new and innovative ways for economic development organizations to retain and expand local businesses. This talk includes successful case studies that break out of the old mold of traditional Business Retention and Expansion (BRE) and embrace effective new strategies to grow businesses and support entrepreneurs. Topics include:

• Self-serve business assistance
• BRE programs with limited or no staff
• Social media & video
• Online BRE tools, market analysis, & GIS
• Fighting fiction with fact
• Data your businesses need to grow
• How EDOs can overhaul existing BRE programs

Expert speakers:
• Danielle Casey - Economic Development Director, City of Maricopa, AZ (Maricopa-AZ.gov and MaricopaProspector.com)
• Christopher Finn - Research Manager, Buffalo Niagara Enterprise (BuffaloNiagara.org and BuffaloNiagaraCLS.com)
• Anatalio Ubalde - CEO, GIS Planning (GISplanning.com), ZoomProspector.com, and SizeUp (SizeUp.com)

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