NearInteraction was part of the 49th International Paris Air Show 2011 held at the Le Bourget Airport at the end of June, with a series of interactive installations revealing the services offered by TAP Maintenance and Engineering (TAP M&E). NearInteraction was responsible for an eye-catching gesture based interactive wall, comprised of 4 large scale high-res screens where visitors were able to manipulate the inner workings of an aeroplane by using their arms, and an all inclusive iPad app of TAP M&E facts and figures which connected in real-time to the interactive wall, displaying any content that was being browsed at that moment.
At an event that brings together more than 2100 exhibitors from 45 countries and is attended by an average of 150000 professional visitors, journalists, politicians and members of the public from around the world, it is an important consideration to stand out from the crowd, a consideration achieved by NearInteraction with an interactive LED installation embedded into the booth's specially designed awnings, featuring RGB light that was able to respond to both presence and movement with beautiful dynamical transitions of color as attendees passed by.
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