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This video was created as a University of Washington Master of Communication Digital Media research based project proposal for the EPA. Our team strategically assessed the needs of the client and proposed a new platform to help extend reach and educate the public. Our goal was to create community engagement, conversation via social networks.
We developed a mobile app and a social media campaign surrounding its release to measure effectiveness.
Video editing tools used: iMovie & Camtasia
MCDM Com 529: Strategic Research and Business Practice
Instructor: Hanson Hosein
Team Cirrus: Jake Stout, Brian Sollom, Debbie Hinck, Ruba Hachim, Thor Tolo, Lynne Watanabe
(Dec 2010)