Project: Sony Ericsson Xperia Mini Pro
Client: Frame/Sony Ericsson/Saatchi Saatchi
Music and Sound Design: Box of Toys Audio
Our friends at Frame, Denmark asked us to create a soundtrack to their 35mm TV advertisement of the Sony Ericsson Xperia Mini Pro for Saatchi Saatchi.
The brief set the challenge of composing a New Disco esque music track to match the energy and pace of a tennis match between the Xperia Mini Pro and Caroline Wozniacki, current No. 1 in the WTA Tour.
A contemporary sound design track documents the preparation of the serve, the impact of the return and the trajectory of the ball in order to engage the excitement of the game and the drama of the point won.
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