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(The lyrics to this video stem from a skymall ad advertising "Surf Ants", a modern ant farm. As pure luck and sheer talent would have it, skymall has at last produced a coherent dadaist masterwork.)

The newest commodity of today's risque trading market, the hottest insect of the six legged category, the owner of the sexiest thorax this side of the Biloxi county line, the "Ant" these days seems to always be included. Be it in your cloud forest day-trip itinerary or in your bechamel sauce reduction, the "Ant" is an indispensable element of modern chiq that has inspired artists and artisans from Pollack to G.E. Every generation has its insect-du-jour; the sixties had their "Beatles", the eighties had Iggy Pop, and now we've come to the age of the "Ant". While J-Lo may flaunt her posterior, the time has clearly called out for a jiggling of the "Ant"-erior of our cultural parlance that has been sorely lacking for what some pundits consider to be decades.

24 Likes

  • Rafi Pristoop 10 months ago
    A true masterpiece
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  • Ethan Waldman 10 months ago
    A lot of people have been suggesting that we include the back-story for this video. So here goes: In the Summer of 2008, I showed my cousin an ad-clipping that I had taken from the SkyMall catalog. You know, the one that is conveniently located in the seat-back pocket in front of you every time you fly. She was inspired to write a song, and so we did. The lyrics are taken directly from the ad copy. The tune is original. This is a real product.
  • Daniel Hayek staff 10 months ago
    This tune is stuck in my head! Great job with the music!
  • Ethan Waldman 10 months ago
    Thanks, Daniel. Much appreciated!
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  • Daniel Hayek staff 10 months ago
    Dude, this is awesome. Your green screen skills are pretty impressive.
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  • dan kaufman 10 months ago
    me: "I laughed, I cried, a small miracle, ants does for ants what "Cats" did for cats."
    Gigabite: ha ha ha!
    you should post that as a comment on vimeo
    under the video
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  • Ethan Waldman 10 months ago
    This needs to be on the homepage...
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  • MidnightStar Video plus 10 months ago
    This was awesome!!
  • Boat Safety Films plus 10 months ago
    Thanks! Glad you enjoyed it!
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  • Ron Stanford 10 months ago
    This is wonderful. Very appealing and funny. Plus it's beautifully and cleverly designed.
  • Boat Safety Films plus 10 months ago
    Ron, thanks! Glad you liked it! I'm thinking about that shrimp soup in my dreams!
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  • Jason Schwarz 10 months ago
    Wow dude - I totally remember seeing this in SkyMall and wondering to myself, "What good will ever come from this product?" And now here, today - I stand corrected.
  • Boat Safety Films plus 10 months ago
    SkyMall is an un-plumbed fertile crescent.
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  • Elizabeth Hirshorn 10 months ago
    big fan over here!

    might i request a sequel as an ode to the ingenious peanut basket?

    thegreenhead.com/2005/11/peanut-basket-double-sided-for-opened.php
  • Boat Safety Films plus 10 months ago
    sequel request duly noted; sent to sequel committee for processing.
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  • Dan Schwartzman 10 months ago
    Sweet! What a journey into the mind of an after effects master!
  • Boat Safety Films plus 10 months ago
    you are too kind!
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  • Mike O'Neal 10 months ago
    wow, I'm not going to get that song out of my head for a very long time. Thanks, it was great
  • Ethan Waldman 10 months ago
    Hopefully that's a good thing :)
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  • staci online 8 months ago
    This is an absolutely DELIGHTFUL vimeo! Now, I must go buy some SurfAnts. And BeerAnts. And all the other cool Ants I saw by that same co. AntimalHouse.com? Your tune is catchy and you guys are cute :) Looking forward to more! **chia pet meets pet rock meets lava lamps meets SurfAnts** *la la la la la* :D
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  • J Parchois 8 months ago
    Cute kids meet nifty shades meet darling tune meet kooky graphic backdrop. A certified cultural artifact.
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  • jake swift 8 months ago
    hi ethan, yer dad guided me to see this, it's, ah what's the word, heeelaaarious. he he. nice production too. what was that about fish something at the end, a hint at the next exciting product?
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