This is a marketing video we recently finished for the City of Elk City, Oklahoma and Tapp Development Corporation.

This is actually the first marketing video in which we have incorporated HDR motion time-lapse sequences with the Dynamic Perception dolly. From a production standpoint we have found HDR to be an awesome tool when you don't have control over when and where you shoot in relation to the sun. No need to over expose the sky just to pull detail out of shadows and visa-versa. HDR gives you total control and tone mapping in Photomatix gives you even greater control.

If you're careful not to over do it in the tone mapping process you're left with some really great shots that add production value to a project such as this.