We love retro gaming. So when red urban approached us to visualise their new facebook pinball video concept for the new online hi #nevernooituit campaign our fingers started to twitch.
We developed a fast-paced pinball ride powered by the viewers facebook activity. The look of the film was a successful marriage between the 80's neon style pinball machines and the visual identity of the brand already defined by countless successful campaigns.
When was your last like, post or comment? When was your last active day, who of your friends is the fastest to reply?
All of these questions, and more, are answered in the hi pinball machine.
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