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Luigi from Localtown uses opt-in mobile messaging through Textlocal Messenger 2.0 to communicate offers and news to his customers. This video was produced by Textlocal.com in partnership with thecharactershop.co.uk to illustrate the power of mobile messaging for any business, service or community group. We are sure you will agree that Luigi is pretty amazing, so if you enjoy please share and pass on the love. Thank you.