Toyota "National Sales Event" Campaign
Studio: Motion Theory / M I R A D A
Programs: Final Cut Pro, After Effects
Breakdown: I was responsible for the selecting and management of the shots used for the "intro video wall." Placement and timing of each individual scene to create the video wall was done through countless experiments until we got something that worked.
I also worked closely with the animators and provided them with timing and visual reference's as we updated new content, designs and copy per each spot. The animators would then update the animated plates, backgrounds, shadows, and reflections per each scene and then deliver each scene back to me for the final stitch.
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