30 second Iybrid Moving Picture used in 'The Ride of Your Life' interactive experience, created by rehabstudio for Goodby Silverstein & Partners to celebrate Chevrolet's 100 Year Anniversary.

Director/Photography | TNC - James Bareham
Executive Producer | TNC - Stuart Hart
Creative Director | rehabstudio - Tim Rodgers

The 1957 Bel Air - Dubbed "The Black Widow" by drag racers, this beauty had the option of the legendary small block V8 engine and a stunning 283 horsepower. Add the technology of a fuel injection system, and you've got the powerful machine that was the first ever car to be outlawed by NASCAR